As a photographer, your website’s “Services” page should be more than just a list of the services you offer and what a client gets when they work with you. Instead, the copy on your website “Services” page should work as hard as you do and story-tell its way to transforming curious readers into potential clients […]

On today’s episode of the Copywriter on Call podcast, Sara shares insight into the purpose and benefits of a service-specific website sales page and how to tell if your photography business needs one. 🗣️ FREE QUIZ: UNCOVER YOUR BRAND VOICE TYPE Discover your brand voice type, so that you can feel confident in standing out […]

On today’s episode of the Copywriter on Call podcast, Sara chats with Vineyard Creative Co.’s Laurel Vines, who’s a brand and Showit web designer and Pinterest manager, all about how photographers can use Pinterest to grow their businesses. 🗣️ FREE QUIZ: UNCOVER YOUR BRAND VOICE TYPE Discover your brand voice type, so that you can […]

As a photographer, you know that the images you create are a major part of why clients hire you. After all, your images have the power to evoke emotion, share beauty, tell a story, and more! 📸 But did you know that beyond the aesthetics, your images could also draw in future clients with a […]

In this episode, Sara shares her family’s unexpected adventure as a hockey family and what she’s learned about business through her experience as a hockey mom. From time management and organization to the importance of practice, investing in your skills, and perseverance, this episode shares how sports can teach us all about owning a business. […]

On this episode, photographer Natasha Sewell, who’s based in Washington, D.C., shares her experience working with What Sara Said on retainer. Each month, Sara creates blog content, marketing emails, and other copywriting projects to save Natasha time and help her serve her clients more effectively. ⭐ MEET NATASHA, OWNER OF NPS PHOTOGRAPHY: Natasha started her […]

When you’re in the midst of a busy season in your photography business, what’s the first thing you let slide? For most photographers, the answer is easy: content creation. 💻 Here’s the thing: I get it! When you’re so busy serving your current clients, it’s difficult to take time to create content that will help […]

In this episode, Sara shares her take on generic, dull and uninspiring website copy and how to discover if your website falls victim to the need to be perceived as “professional.” 🗣️ FREE QUIZ: IS YOUR WEBSITE COPY BORING? ⭐ SUBSCRIBE AND LEAVE A REVIEW ON APPLE PODCASTS ⭐ SUBSCRIBE AND LEAVE A REVIEW ON […]

On this episode of the Copywriter on Call podcast, Sara chats with Sioux Falls brand and wedding photographer, Lynsey Prosser, about planning Sara’s brand photography session for What Sara Reads, a Sioux Falls mobile bookstore for women. ⭐ MEET LYNSEY PROSSER: Hi, I’m Lynsey! I’m a creative at heart, I find joy in forming meaningful […]

In this episode of the Copywriter on Call podcast, Sara interviews brand designer and owner of Hey, Carl!, Carly Kewley. She shares her opinions and expertise about Midjourney, an AI-powered design platform, and what designers really think about Canva. ⭐ MEET CARLY OF HEY, CARL!: Hey there! My name is Carly, I was named after […]