Your images showcase your photography style and your clients' personalities.
Your website copy and content needs to share the heart (and the results) behind what you offer.
to help your photography business stand out from the crowd,
you need word-magic that shares why your clients choose to work with you.
You want to attract clients who are ready to invest in photography that delivers more than just pretty images.
But crafting website copy that feels like you, shares the stories behind your services, and that also manages to appease the Google SEO gods? Forget about it.
Your website should tell the story of why your clients love working with you. Let me put that story into words for your photography business.
YOU WANT WEBSITE COPY FOR YOUR PHOTOGRAPHY BUSINESS THAT HAS YOUR IDEAL CLIENT SAYING,
“I JUST HAVE TO WORK WITH HER.”
But you aren't sure how to overcome website writer's block by yourself.
Let me charm and convert your dream clients so they feel ready to "Add to Cart."
1:1 kickoff strategy session, including SEO keyword research and ideal client discovery
Up to 6 pages of done-for-you website copy and SEO metadata
Communication with your website designer
Done-for-you copy placement on your website
1:1 project support on Voxer, plus two speedy rounds of revisions
Trade in your generic, image-heavy website for standout copy that shares why your clients trust you. This package includes:
What people need to know about you as a photographer just can't be communicated by scrolling through endless galleries of beautiful images.
What you need is website copy that infuses life into your art, your images, and your heirloom collections by sharing, in words, the truly magical experience of being in front of your camera.
What you need is website copy that pairs your photographs with word-magic that shares what makes working with you the best choice, so that you can continue to call in raving clients who will be clamoring to work with you again and again.
If you hit "Publish" on your photography website when you launched your business, but you've been patching your pages together and side-eyeing your site ever since, it's time to bring in a Copywriter on Call.
website copywriting
one
starting at $3195
Marketing your photography business just got easier.
Monthly 30-minute, 1:1 strategy session
3 hours or 5 hours of dedicated time per month to write custom blog posts, email marketing copy, and quick website copy updates
Private 1:1 Workspace in ClickUp, plus one speedy round of revisions
*Six-month retainers earn a 10% discount.
Photographer client retainers include either a three-month or six-month commitment and a set number of monthly writing hours (3 or 5).
As a photographer, you're always looking for ways to streamline your marketing to-do list.
Trusting a copywriter like me to craft custom blog and email content for you every month? It feels like finally reaching the end of the Skittles rainbow, only to find more hours in the day (and a thicker wallet).
If you're ready to consistently show up online with valuable blog content and email copy written with your photography clients in mind, a retainer relationship with me just might be the right fit.
Working with a copywriter like me on retainer is like powering your content on autopilot.
It's one of my favorite ways to work with photographers who want a partner in creating content and building a marketing strategy that works.
monthly retainer services
two
$595/month or $795/month
Storysale: A Group Coaching Program
Enrolling Every Spring | Learn More
Words That Click: A Self-Study Course
On-Demand Enrollment | Learn More
Quarterly Copy Boost: A Membership
Enrolling Every Quarter | Coming in 2025
You care about your photography clients, so you want to learn how to communicate with them effectively.
Even if hiring a done-for-you copywriter just doesn't feel right, you don't have to do business by yourself.
Photographers like you are creative at heart and want to leave marketing burnout in the dust. It's time to call in the support you need to craft a content strategy that works as hard as you do!
Doing business alone isn't going to get you from where you are to where you want to be. You don't need to invest in a done-for-you service to change the way you market your photography business; I'm sharing all of my how-to tricks with you inside my group programs.
From website copy and SEO to blogging, email marketing, and more, you don't have to figure out how to market your services alone.
My educational group programs deliver both the know-how you want and the support you need to grow your photography business.
learn from sara
three
Say goodbye to investing in programs that just don't work for you.
the process
At the close of our time together, I'll thank you kindly for trusting me with your business.
I'll also share additional opportunities for us to partner together in the future, namely through monthly retainer services and one-time projects, and then I'll bid you goodbye as I return to my writing desk.
06
Each copywriting project also includes complimentary placement or implementation on your photography website, blog, or email marketing platform.
I want this process to be as hands-off and full-service for you as possible, so all that you need to do is enjoy the moment that your copy goes live!
05
After approximately two weeks, I'll send along a super exciting email with this news: IT'S COPY DELIVERY TIME!
I'll send all of your copy drafts as plain-text Google Docs with a one-week revision window. I want this fresh copy to serve your photography business well, so I'm happy to revise as needed!
04
It's officially your project's time at the starting line! I'll put my proven website copywriting frameworks to work for you while leaving room in my creative process to customize every detail to your business, your voice, and your personality.
If your photography business also offers coaching, courses, or digital products, we'll work together to seamlessly share the success stories that shape your work as a photographer and an educator.
03
Your project officially hits my inbox, and I geek out and genuinely gush about how lucky your photography clients are to work with you.
We schedule a discovery call to chat all about your photography business, and then once you’ve signed your contract and remitted your first payment, I’ll send you a link to your private client portal in HoneyBook to help us keep your entire project organized.
02
When you hire me as your copywriter, we begin with a comprehensive kickoff call, brand voice questionnaire and ideal client inventory, and scope of work.
Through these important pre-work steps, I'm able to understand your goals for our work together and your vision for your photography business. I'll keep you apprised of project updates via email.
01
teresa klokkenga
"Working with Sara is hands down one of the best moves I've made for my business. I have clients booking me purely because my website is portrayed as more professional when compared to others in my area, and they know they're going to be getting a professional experience!"
amanda mendenhall
"As a photographer, writing can be overwhelming, but Sara has managed to weave my personality throughout my brand. All of my copy is me; it is such a beautiful thing to know that my clients are getting authenticity every step of the way!"
allison krogness
"Working with Sara made me more empowered to create better copy. I was so overwhelmed, but Sara made it simple and created an environment that allowed me to ask anything and understand how I can improve my copy and SEO.
photographers who've trusted what sara said:
You love the work you create as a photographer, but when it comes time to market your services on your website, your words just don't capture the passion you have to create art that your clients can feel for years to come.
If you're ready to stop relying on generic website copy that just isn't converting, but you aren't sure how to capture the magic of your images in words, let's partner up to pack in some personality on your website!
Let me show you how infusing your photography business with your stories and the heart behind your work will increase your profit margins, help you stand out in a saturated market, and boost your confidence.
Copywriter + hype girl for photographers like you
Hi! I'm Sara.
meet your word-magic maker
Is the copy on your photography website helping you stand out in business, or is your website blending in with the rest?
Take this quiz to find out and access my advice on how to make your website copy truly shine and share your personality!
is your website copy boring?
free
quiz!
