It's time to say goodbye to transactional, shoot-and-burn clients, in favor of connecting with your clients on a human level through words that work.
Whoever decided that creatives like us needed to sound "professional" in order to be taken seriously in business is just as outdated as those floppy disks gathering dust in our parents' basements.
If you're long feared sharing your personality and your heart in your website copy because your brain (and your Boomer dad) is telling you that you won't be taken seriously, it's time to quiet those voices...for good.
Take it from nearly 90 clients who have trusted me to craft personality-packed, SEO-friendly copy for their businesses: when the right person lands on your website and feels a connection to you through your copy, you'll feel passionate, creative and joyful about the work you do again.
Overhaul your website copy, SEO, blog, email list, and social media feed by learning how to write strategically with heart
Feel creatively inspired and validated by dream clients that value you and your services
Discover supportive accountability that helps you build a business that fits your life
Own a business you love that allows you to scale while marketing more effectively
Three months of education, including weekly group coaching + guest expert trainings.
Done-with-you, 1:1 copy intensives with Sara to write for your business. That's more than SEVEN hours of collaborative writing time to craft customized word-magic for you!
Weekly 1:1 Voxer access to Sara to get YOUR marketing questions answered.
Storysale delivers both the know-how (swipe file templates! storytelling starters! SEO tools!) and the support you need to overhaul your website copy, blogging process, email marketing strategy and social media content.
Paula McIntosh, Photographer + Storysale Student
"The website 1:1 intensive changed the way I will forever think about creating copy for my business.
Working directly with Sara and being part of her process was such a great learning opportunity, and I left feeling great about the copy we'd produced but also energized about my business in general. Sara is a natural writer and teacher and the type of cheerleader we all should have on our team!"
Emily Blickhan - Photographer + Storysale Student
"What was once a task list item that brought tears to my eyes, is one of my favorite memories in building my business."
Kelly Wollman -
Brand Designer + Storysale Student
"With Sara's help through Storysale, I was able to beautifully describe the story of me and the story behind my business, helping to connect what I do with who I am."
*Paula won a giveaway to participate in the Storysale program free of charge.
Most weeks, the time commitment will include a 60-minute Zoom call and 1:1 Voxer hours, which are two hours long. Your asynchronous participation on Voxer is as-needed and optional.
On the weeks where 1:1 Intensives are scheduled, more time will be needed; please see the time estimates below.
Website Intensive: 3 Hours
SEO + Blogging Intensive: 2 Hours
Email + Social Intensive: 2 Hours
Yes, each Storysale student has weekly, 1:1 Voxer hours with Sara to ask questions and get support as you work through the program.
In addition, each Storysale student gets approximately 7 hours of 1:1, done-with-you writing time on your website, SEO page titles and meta descriptions, blog, email welcome sequence and social media strategy.
As a teacher at heart, your success is important to me, which is why I provide 1:1 Voxer hours every week inside Storysale. This is YOUR time to ask questions and get support!
I tell my students that if you can follow a recipe, you can find success inside Storysale. Messaging effectively is really more of a science than an art!
meet your copy bestie
You love the images you create and the client stories you share. But when it comes time to market your photography business, you're stuck on writing words that capture your passion for creating art that your clients can actually feel.
If you're ready for your website to stand out in the photography world like your images do, it's time for you to dropkick the uninspiring, generic website copy that sounds like every other photographer.
Let me show you how infusing your photography website with your personality and optimizing your SEO can call in clients who want the imagery only you can create, boost your confidence, and increase your profit margins.
Hi! I'm Sara.