Say goodbye to running sale after sale on your photography sessions, with only burnout and a few bucks to show for it.
Once your website is optimized, you'll be hedging your bets on attracting aligned clients who value your heart and your art while you're playing Mom-taxi, reading a spicy romance novel, or binge-watching true crime documentaries. (Just saying.)
Your images alone can't communicate the dedication you have to your work or the value you share with your clients. Like every plate of nachos needs a big pour of queso on top, your images need words to showcase your personality and add your unique flavor to your photography services.
Your photography showcases your style and the stories that matter to your clients, but your website copy captures who YOU are as a creative and the heart behind the camera in your hands.
From sharing your personality and hyping the value of your services to making friends with Google, I'll teach you how to write website copy that helps your ideal client find you online and has them clamoring to book with you again and again.
Words That Click,
A Website Copywriting Course for Photographers
As a female photographer, you're already carrying the marketing load—but now, it's time for your website to carry YOU.
introducing...
Eight modules of how-to, tactical video lessons to write website copy (for every section of every page) with confidence.
Fill-in-the-blank website copy formulas and swipe file templates to take your photography website from generic to genuine.
Demonstration videos to help you take your copy from Google Docs to live on your website with ease.
Forever access (yes, really!) to monthly Voxer Hours with Sara to get personalized, real-time feedback on your website copy
When your website copy pleases the Google gods and attracts high-quality leads who are ready to book (like your very own professional matchmaker!), you can spend more time doing what you LOVE in your business and your life.
Want social media to feel like an engagement tool again, instead of a desperate place you go to book clients who just aren't your vibe? You need Words That Click.
Inside this website copywriting course that's made just for photographers like you, you'll learn how to leave behind bland, this-sounds-like-everyone website copy and pack in the (SEO-optimized) personality instead.
words that click
a website copywriting course with support when you need it
You'll check "update my website" off your to-do list with a copywriting road map that works for you
You'll show up authentically online in your business and on your website, without relying only on social media to book out your calendar
You'll build your online searchability and messaging know-how to attract your dream clients with ease
As a website copywriter for photographers like you, I know that you'd rather work with clients in the frame than with words on a screen.
When I taught English composition and communications at a local technical college, my students felt the same way: they wanted to learn their trade and make an impact (and make a living along the way).
If I can teach plumbers how to write a proper letter and help electricians work together on a written report, I know my website copywriting course will work for you.
Meet your website copywriter + teacher, Sara gillis
lovely to meet you
Madeline Fisher, Words That Click Student
"This course is packed with information, but it’s organized in an intuitive way where the content builds upon itself.
The templates and examples are easy to follow along as I tweaked and catered them to fit me and my unique business. Sara is so kind, professional, and helpful during the office hours days!"
the results are in
Myra Kushon - Words
That Click Student
"I have struggled with the copy on my website for years. Sara breaks things down into bite-sized pieces so I can make progress without feeling overwhelmed!"
Katie Lyke - Words
That Click Student
"Sara's course was EXACTLY what I needed! She helped me create unique copy that spoke to the clients I aim to serve. I have had so many clients say they felt like they already knew me after reading my website!"
trusted by:
$135/month for
three months
Three Payments
$397
Pay-in-Full
investment
Taking beautiful photos isn't what sets you apart.
Your website copy is the key to attracting just-right photography clients who value your art, who happily pay your prices, and who love working with you again and again.
This website copywriting course will teach you how.
Words That Click is a self-paced course. All modules, including bonus trainings, will be live and ready for you upon purchasing the course!
If you aim to complete one module per week, I suggest reserving one hour per week to consume the content and one additional hour to implement the strategies on your website.
Is this course self-paced?
How many hours will it take me to complete the Words That Click course?
your burning questions answered:
Yes! Every Words That Click purchase includes access to 1:1 support from Sara. Voxer hours are offered every month for you to ask questions and get support as you work through the course.
Finished with the course? That's great! Your access to the course and to Sara via Voxer hours never expires, so feel free to say hello and ask questions as your business (and your website) evolves.
When I've purchased courses before, the content has been difficult to apply to my unique business.
Will this course give me 1:1 access to coaching and support from Sara?
your burning questions answered:
It's difficult to prioritize your business and yourself when your bottom line may be shrinking. But, think about what's possible if your website worked harder for you by prioritizing personality-packed, SEO-optimized website copy.
What if your website boosted your ranking on Google and helped clients to find you organically? What if your website did the heavy lifting you need when you market your services? This is possible inside the course.
Business has been slow this year.
How do I know this is the right investment for me?
your burning questions answered:
