WEBSITE COPYWRITING
ONE
Website Copywriting
Custom SEO keyword research, including identifying target keywords for up to 7 pages, on-page SEO, and done-for-you SEO metadata
1:1 kickoff strategy session and communication with your website designer
Up to 7 pages of done-for-you website copy and SEO metadata
Done-for-you copy placement on your website
Two speedy rounds of revision (if needed)
Stop relying on your images alone to book out your photography session calendar. Let me put my copywriter services to work and call in your dreamiest clients! Copywriter on Call® includes:
ABOUT THE PROCESS
WEBSITE COPYWRITING STARTING AT $4300
ONE
The Website Copywriting Process
When you hire me as your copywriter, we begin with two important pre-work steps: a comprehensive kickoff call and my exclusive copy client questionnaire.
Once it's officially your project's time at the starting line, I'll put my proven website copywriting frameworks to work while customizing every detail to you. And, if your photography business also offers coaching, mentorship and/or online courses, I'll write copy that shares your clients' diverse success stories.
After approximately two weeks, I'll send your copy draft as a plain-text Google Docs with up to two rounds of revisions (if needed). Once approved, your project also includes complimentary placement of your copy on your photography website (Showit and Squarespace only).
Want a hands-off website copywriting and web design process from start to finish? Add-on my NEW service, Showit Template SOS! Let me customize your Showit website template and place your copy, so you can enjoy the moment it goes live without the behind-the-scenes hustle.
WEBSITE COPYWRITING WITH WHAT SARA SAID
ABOUT SHOWIT TEMPLATE SOS
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WEBSITE COPYWRITING STARTING AT $4300
ONE
Website Copywriting
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SHOWIT TEMPLATE SOS
Available to website copywriting clients only, Showit Template SOS includes customization of your chosen Showit website template, so your brand can stand out as much as your photography does—without the stress of DIY.
Share your Showit website template with me (or let me help you select one to ensure copy-first design and proper SEO optimization!)
Complete my Showit SOS client questionnaire and share your brand assets
Customization of your Showit website template, including brand colors, logos, and images
Placement of website copy and on-page SEO optimization and metadata
What isn't included? Image compression; image file names; blog migration; and domain connection.
ADD-ON SHOWIT TEMPLATE SOS: $1495
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TWO
Copy Audit Services
One copy audit of the major pages on your website (Home, About, Services, Portfolio, Contact, + Sales Pages)
Video recording with screen-sharing, so you can see exactly what to address and where
60-Minute Follow-Up Call (ask me anything----really!)
10% discount on the What Sara Said Digital Shop and future services
Potential clients need to know more about your business than what's communicated through imagery alone. Trust a professional copywriter's audit service to assess your current website copy and SEO and recommend revisions to attract the right kind of client inquiries! This package includes:
COPY AUDIT SERVICES
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$1000
THREE
Sales Page + Email Copywriting
Your photography expertise deserves the spotlight—and the sales to match.
Whether you’re booking mini sessions, mentoring other photographers, or launching a course or group program, let me craft sales copy that connects with your audience and showcases the value of your offer.
As for you? You get to focus on delighting your clients and building an offer that delivers real results. This package includes:
SALES PAGE + EMAIL COPYWRITING
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One custom, long-form website sales page that leaves all of the icky sales tactics behind and instead makes ethical appeals to your audience's desires
Up to 10 custom sales emails tailored to your audience and your offer, with two speedy rounds of revision (if needed)
Done-for-you copy placement on your website
STARTING AT $2500
FOUR
Marketing Education
Storysale: A Group Coaching Program | Enrolling Every Spring | Learn More
Words That Click: A Self-Study Course | On-Demand Enrollment | Learn More
Quarterly Copy Boost: A Membership | Enrolling Every Quarter | Coming Soon
Are you a DIYer at heart who's obsessed with education? Today's photographers need brand messaging that pairs seamlessly with your imagery. Let me teach you how to call in raving clients who will be clamoring to work with you again and again!
From website copy and SEO to blogging and email marketing, you don't have to grow your photography business alone. My educational group programs deliver both the know-how you want and the support you need.
MARKETING FOR PHOTOGRAPHERS
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INVESTMENT VARIES; CLICK THE LINKS ABOVE TO LEARN MORE
teresa klokkenga
"Working with Sara is hands down one of the best moves I've made for my business. I have clients booking me purely because my website is portrayed as more professional when compared to others in my area, and they know they're going to be getting a professional experience!"
amanda mendenhall
"As a photographer, writing can be overwhelming, but Sara has managed to weave my personality throughout my brand. What's amazing about her copywriter services is that all of my copy truly is me; it is such a beautiful thing to know that my clients are getting authenticity every step of the way!"
allison krogness
"Working with Sara made me more empowered to create better copy. I was so overwhelmed, but Sara made it simple and created an environment that allowed me to ask anything and understand how I can improve my copy and SEO. I'm so thankful I found her copywriter services!"
meet your copy bestie
You love the images you create and the client stories you share. But when it comes time to market your photography business, you're stuck on writing words that capture your passion for creating art that your clients can actually feel.
If you're ready for your website to stand out in the photography world like your images do, it's time for you to dropkick the uninspiring, generic website copy that sounds like every other photographer.
Let me show you how my copywriter services can infuse your photography website with your personality and optimize your SEO to call in clients who want the imagery only you can create. Get ready to boost your confidence and increase your profit margins!
Copywriter + hype girl for photographers like you
Hi! I'm Sara.
meet your copywriter for photographers
photographers who've trusted what sara said:
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Is the copy on your photography website helping you stand out in business, or is your website blending in with the rest?
Take this quiz to find out, and access my advice on how to write website copy that shares your personality and boosts your search results!
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