a marketing + copywriting blog for photographers like you

On this episode of the Copywriter on Call podcast, Sara interviews Brittnie Renee, who recently added “planner creator” to her job title. As a newborn and family photographer, a business coach and educator, a podcast host, a wife, and a mama, Brittnie shares the vision for her planner, how Sara’s copy helped the project come […]

Guess what?! The Copywriter on Call podcast is officially BACK for season three! 🎙️ Copywriter on Call was designed to give you practical advice to uncover the brand voice that’s already within you, so you can infuse your creative business with your stories and the heart behind your work. It’s for the business owner that’s […]

On this episode of the Copywriter on Call podcast, Sara interviews Colie James, family filmmaker and systems strategist. – What Colie misses (and doesn’t miss!) about teaching – Colie’s favorite ways to use Airtable and her Leads & Clients Hub product – Why Colie thinks the idea that systems are impersonal just doesn’t add up […]

On this episode of the Copywriter on Call podcast, Sara reflects on what she calls her “year of launching” in 2023 and what she learned. – Meeting her copywriting guru, Ashlyn Carter of Ashlyn Writes – Launching this podcast in April 2023 – Launching Storysale, her group coaching program – Black Friday Prep School inside […]

One of the first things that many business owners *think* they need to do when starting their business or growing their brand is to create an Instagram account, curate a perfectly aesthetic feed, and start attracting followers.  And don’t get me wrong – Instagram CAN be an amazing way to grow your following and generate […]

On this episode of the Copywriter on Call podcast, Sara chats with Jade Boyd, who is a business and productivity coach for service providers. Jade helps busy service providers simplify and scale their business with strategy and systems, so they can earn more, work less, and create a freedom-first business. She uses her signature Business […]

It’s no secret that there are a lot of other people who do what you do. In business, we call this the saturated market complex. Regardless of the industry you’re in, there are simply going to be others doing the same thing.  As a business owner, this can feel scary, because let’s be honest – […]

You’ve probably heard of business coaches, financial coaches, life coaches, and even TikTok coaches, and there’s a chance you’ve considered hiring one or joining one of their programs before.  As a business owner, there are ENDLESS options of people to learn from, and honestly, that can be a blessing and a curse.  On one side, […]

December is always an interesting time of year as a business owner.  For many of us, it’s a chance to slow down, work a little less (if you want), reflect on the year, and start prepping for what’s to come.  Everyone does business differently, so it may not look this way for everyone, but for […]

Your “Contact” page needs to be written strategically. All too often, I see a lot of clients who will just insert the generic contact form element, use a header with words like, “get in touch” or “say hello,” and call it a day. That’s just not going to cut it.  And it might be enough […]