In this episode of the Copywriter on Call podcast, Sara chats with Emily Blickhan, a maternity, newborn, and family photographer based in Wilmington, North Carolina. Emily participated in the most recent round of Storysale, What Sara Said’s group coaching program, and throughout the program, Emily developed website copy that felt like her and was SEO-friendly. […]
Summer time as an entrepreneur can be unpredictable, to say the least! For me, summer means balancing two businesses (this one and my NEW mobile book business, What Sara Reads) while juggling sports and playdates for both of my sons. Plus, I like to spend quality time with my husband over our summertime wedding anniversary, […]
In this episode, Sara shares the journey of launching her new business, a mobile bookstore called What Sara Reads. From participating in a business incubator program through Startup Sioux Falls to finding the perfect trailer to renovate, Sara shares every step along the way to bring hand-selected fantasy, romance, and popular fiction novels, as well […]
The online business world is a fun place to be because you truly get the opportunity to connect with so many different people doing different things who live in different places. But coming from a background of teaching, I was so incredibly used to being surrounded by real humans every single day. So when I […]
On this episode of the Copywriter on Call podcast, Sara shares her tips for making the most out of attending an industry conference. Sara shares her must-do advice on choosing the right conference for you, budgeting for travel, anticipating your marketing needs before arriving at the conference, staying present and connecting on a human level […]
On this episode of the Copywriter on Call podcast, Sara chats with Josh Haynam, CEO and co-founder of Interact Quiz Maker, a platform for creating personality quizzes that are powered by AI. Josh shares best practices for using quizzes as lead magnets and shares opportunities for business owners to use quizzes at other junctures in […]
In this episode of the Copywriter on Call podcast, I chat with Sarah Monson, a Wisconsin senior photographer who recently niched down to serving only seniors. Sarah is also stepping into education this year and needed a new website to support those moves. Learn how Sarah and I initially connected inside The Content Huddle, my […]
Have you ever sat down to write copy for your business and find that you’re met with a blinking cursor on a blank Google Doc? Fast-forward a few hours, and the next thing you know, you’ve written approximately… nothing? Admittedly, even as a copywriter, I’ve experienced this too! It happens to the best of us. […]
CELEBRATE: It’s the one-year birthday of the Copywriter on Call podcast! 🎉 On this commemorative episode of the podcast, the script is flipped, and Sara’s the one being interviewed by her bestie and brand photographer, Amanda of Arc Creative Company. Tune in as Sara looks back on the past year in her business and what’s […]
On this episode of the Copywriter on Call podcast, Sara interviews Brittany Herzberg, SEO & Case Study Copywriter at Copy by B and The Basic B podcast. We chat all about how Brittany’s career in massage therapy gave her a solid understanding of SEO and inspired her to launch her business. We also talk in-depth […]
meet your copy bestie
So many photographers believe their imagery is capable of attracting clients...and they'd be right.
But in an industry that's quickly grown more saturated in the past five years, now is the time to consider the first - and the lasting - impression your images are sharing about your business.
Photographs certainly tell a story, but unless you want to leave the story behind your business up to chance, you need copy that acts as the Morgan to your Joanne: the younger sister who keeps you focused and grounded while your clients fall in love (with you).
Teacher at heart + the website copywriter your photography business needs in its corner
Hi! I'm Sara.
meet your copywriter for photographers
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On this podcast, you’ll find practical advice to infuse your photography business with the heart behind your images, so you can find and speak to your dreamiest clients.
Get ready to feel confident in showing up as yourself online and passionate about your work again. The Copywriter on Call podcast is a marketing toolkit for photographers like you.
copywriter
on call
a podcast for photographers
Pinterest Strategies for Photographers with Laurel Vines
SEO Basics for Photographers with Brittany Herzberg
Does Your Photography Website Need a Service-Specific Sales Page?
take the quiz
If you've ever read your website copy and thought, "This doesn’t even sound like me," you’re definitely not alone—and you don't have to feel stuck anymore.
Take this quick, fun quiz and discover the two words that define your brand voice—so you can start writing website copy that sounds like you (and connects with the clients you actually want to work with).
Because when your words start to sound like you? Click...that's when everything falls into place!
what's your brand voice superpower?
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