Brand voice types play a pretty big role in attracting your ideal client.
How?
Think about it like this —
Consumers have a wealth of choices to make each time they interact with a business, whether it’s filling their gas tank, surprising their kiddos with Saturday morning donuts, hiring a photographer to capture family photos, or investing in a business coach.
In a world of abundant choice, how can you attract your ideal client?
It’s your messaging — the personal, unique-to-you way in which you communicate and interact with your clients — that can help a consumer to select your business from all of the options.
This unique way of communicating is what copywriters like me call your brand voice, and here I’m sharing 5 brand voice types to help you recognize yourself in one of these.
01:32 — What is your brand voice?
02:16 —5 different brand voice types
02:49 — Brand voice type #1 if you’re authoritative and experienced
03:24 — Brand voice type #2 for those who love Target
04:00 — Brand voice type #3 if you’d like to embrace your quirkiness
04:35 — Brand voice type #4 is for you if always are positive and full of joy
05:29 — Brand voice type #5 if you have a big vision for making a change in your industry or the world
06:03 — One simple question that will help you start using your brand voice however you show up online
🗣️FREE QUIZ: UNCOVER YOUR BRAND VOICE TYPE
Discover your brand voice type, so that you can feel confident in standing out through your words.
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Leave generic website copy behind in favor of words that share your personality and act like a BFF friendship bracelet with the Google SEO gods.
Whether writing just isn't your thing or you just need a little boost to get started, website copywriting that sounds like you and attracts the right clients is the superpower you never knew you needed.
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