In this episode of the Copywriter on Call podcast, Sara chats with Sioux Falls brand photographer, coach, and photography studio owner Maddie Peschong about how she uses email marketing in her business. She’s been a photographer for more than 12 years, and a brand photographer and educator since 2020. Maddie’s used email to market her business as a photographer serving local clients and as an educator serving clients virtually, so learning her perspective on email marketing is so helpful!
⭐ MEET MADDIE PESCHONG:
Maddie Peschong is a branding photographer and coach who is obsessed with teaching creative entrepreneurs how to build a profitable business by being themselves. Through coaching, digital products, and personal branding photos, she helps women discover their magic so they can stand out in a saturated market, confidently scale their income without trading more time for money, and do only work they love. She is the creator of the Rebrand group coaching program for brand photographers, host of the Take it Personally Podcast, and founder of the White Space Studio in Sioux Falls, SD, a place where creatives can design, dream, and collaborate while developing their own irresistible brands.
⭐ CONNECT WITH MADDIE:
🌐 Website
✍🏻 Blog
🗣️ FREE QUIZ: UNCOVER YOUR BRAND VOICE TYPE
Discover your brand voice type, so that you can feel confident in standing out through your words.
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CONNECT WITH SARA:
🌐 Website
🎥 YouTube
Leave generic website copy behind in favor of words that share your personality and act like a BFF friendship bracelet with the Google SEO gods.
Whether writing just isn't your thing or you just need a little boost to get started, website copywriting that sounds like you and attracts the right clients is the superpower you never knew you needed.
Having a photography website that is optimized to show up in search results isn't enough: your copy needs to actually sound like YOU. Want help with that? I'm your girl.
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