Your photography website SEO could be the difference between being booked out and waiting for your next client to appear.
Your dream photography clients are opening up Google and are searching for someone just like you, my friend.
But if your photography website SEO isn’t optimized, those dreamy clients may never make their way to your website.
That’s why website SEO copywriter, Erin Ollila, is joining me today to talk about how to optimize your photography website SEO so your website can rank higher and serve your dream clients who are searching for YOU.
We’re breaking down SEO in ways that make it feel way less intimidating. Get ready to feel confident that you can tap into SEO to attract more clients to your website!
07:24 — SEO Is Simply How We Search and Find What We Want Online
14:26 — Understanding the Key Words and Phrases Your Clients Would Use to Find Your Business
19:53 — Why photographers should be using SEO to attract more dream clients
23:48— You don’t have to fear being stuck with one niche with SEO
28:24— Where to start with SEO to get the results you’re looking for
34:44 — The biggest challenge photographers face with standing out and attracting clients
36:48— How photographers should be naming their images on their website
44:09 — Why you should make your website accessible
47:44 — What results you can expect from SEO
53:37 — How to simplify SEO with a checklist that will get you started
📚MENTIONED IN THIS EPISODE
👋 CONNECT WITH ERIN OLLILA (SHE/HER)
Erin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. Her work can be found all over the internet and in print, and includes interviews, ghostwriting, copywriting, and creative nonfiction. Erin is a geek for SEO and all things content marketing. She graduated from Fairfield University with an M.F.A. in Creative Writing and now hosts the Talk Copy to Me podcast.