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Episode 2.18 – Podcast Show Notes

Podcast Show Notes

September 20, 2023

Too many creatives fear that systems and outsourcing tasks to a virtual assistant will make their business feel cold or like a robot.

But the right approach to your systems can create a high-touch and warm experience for your clients that allows them to feel taken care of personally while giving you the capacity to go above and beyond in other areas. 

Sarah Potts, the owner of a virtual assistant agency, shares how you can create systems and delegate in a way that allows you to bring authenticity to every client touchpoint while also giving you the capacity to serve more deeply and sustain the energy you need to run your business long-term.  

02:36 — The decision to move from solopreneur to hiring team members while maintaining the personal connection 

04:25 — Why creatives should hire a virtual assistant

05:31 — How you can use the right systems to create a more premium service 

08:16 — How to infuse personality and authenticity into automation and systems

14:48 — Why not delegating and systematizing is preventing you from showing up as the full creative you area

19:40 — A sustainable business isn’t just profitability — it’s sustaining your level of output

21:47 — How to know what to delegate first (or next) and how to effectively delegate it

👋 CONNECT WITH SARAH POTTS (SHE/HER)

Sarah Potts (she/her) believes in the power of partnership. In 2014, she founded Joyfully Organized, a strategic team of virtual assistants based in Raleigh, NC and serving clients nationwide. Through her practice, Sarah is an operations consultant and virtual assistant to photographers, coaches, and creative business owners who need both strategy and support to delegate the details. Having partnered with more than 100 clients to simplify their businesses, she loves helping business owners find the time to live and grow with joy. She finds her balance through adventuring outdoors with her family, on the water, and around the world. In fact, she’s only got one continent left until she’s been to all 7!

📝 Get the Delegation Guide 

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top posts

fitness

coaching

01.

Get Anything You Want in Life

02.

Meditation for Beginners (3 Steps!)

03.

The Story Behind my 1st $20k month

04.

Being a Future Based Thinker

CATEGORIES

Business

copywriting

social media

Free!

Download my exclusive freebie to teach you how to craft the perfect ‘About Me’ page

join the
content huddle

tell me more!

Hi! I'm Sara - a former teacher turned copywriter, a boy mama, and a word-magic maker obsessed with helping photographers and creative brands stand out through words. I'm so glad you're here!

Hello!