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Episode 1.3: Podcast Show Notes

Podcast Show Notes

April 26, 2023

Brand voice types play a pretty big role in attracting your ideal client.

How? 

Think about it like this — 

Consumers have a wealth of choices to make each time they interact with a business, whether it’s filling their gas tank, surprising their kiddos with Saturday morning donuts, hiring a photographer to capture family photos, or investing in a business coach. 

In a world of abundant choice, how can you attract your ideal client? 

It’s your messaging — the personal, unique-to-you way in which you communicate and interact with your clients — that can help a consumer to select your business from all of the options. 

This unique way of communicating is what copywriters like me call your brand voice, and here I’m sharing 5 brand voice types to help you recognize yourself in one of these. 

01:32 — What is your brand voice? 

02:16 —5 different brand voice types 

02:49 — Brand voice type #1 if you’re authoritative and experienced

03:24 — Brand voice type #2 for those who love Target

04:00 — Brand voice type #3 if you’d like to embrace your quirkiness 

04:35 — Brand voice type #4 is for you if always are positive and full of joy

05:29 — Brand voice type #5 if you have a big vision for making a change in your industry or the world

06:03 — One simple question that will help you start using your brand voice however you show up online 

🗣️FREE QUIZ: UNCOVER YOUR BRAND VOICE TYPE 

Discover your brand voice type, so that you can feel confident in standing out through your words.

🖊️ WANT A COPYWRITER IN YOUR BACK POCKET?

From a website copy polish or a custom long-form sales page to an email welcome or launch sequence, I’ll flex my done-for-you muscles and take on your top-priority to-dos in a half-day or full-day VIP experience.

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top posts

fitness

coaching

01.

Get Anything You Want in Life

02.

Meditation for Beginners (3 Steps!)

03.

The Story Behind my 1st $20k month

04.

Being a Future Based Thinker

CATEGORIES

Business

copywriting

social media

Free!

Download my exclusive freebie to teach you how to craft the perfect ‘About Me’ page

join the
content huddle

tell me more!

Hi! I'm Sara - a former teacher turned copywriter, a boy mama, and a word-magic maker obsessed with helping photographers and creative brands stand out through words. I'm so glad you're here!

Hello!